5 YEAR ACTION PLAN ADOPTED

A plan to encourage visitors to stop, stay and spend has been approved by council at its March Council Meeting.

The Five-year McLaren Vale Main Street Tourism Vision Action Plan has been developed with the McLaren Vale Business and Tourism Association. The action plan has been guided by engagement with local residents and businesses as well as visitors to the region.

Key focus areas of the action plan include gateway and entry, public art, greening and sustainability, streetscape and public realm along with night-time economy.

The initial focus of the project delivery will be on the existing tourism hub which includes the McLaren Vale Hotel, Robern Menz, Oscars Restaurant, Hardy’s Tintara Winery, Fleurieu Art House and the Almond Train/Carriage Café.

To bring the vision to fruition it will rely on the support of government, associations and community groups, business owners and residents all working together to deliver a great experience for Main Road McLaren Vale.

To view previous information and the journey on how the Action Plan was developed, see the News Feed below.